Hedira is an up and coming company which focuses on plant care. Providing a more personal touch to your plants than other companies. Therefore when creating the brand styling I worked closely with the company's creator Jess Saumarez to capture her vision.
The project began with creating a logo and mark, which then developed into working with a team of developers to create a functioning app. This worked with the ephemera, created for business owners. Where QR codes are used to identify the plants bought and add them to the profile on the app.